United Imaging Atlas Artist

United Imaging - Atlas Artist

To promote the launch of their revolutionary uCT ATLAS ® system, we worked with United Imaging to create the ‘Simply Masterful’ campaign. We used masters of their craft – a conductor, a chef and an artist – to personify the combination of best in class talent and innovation. The result is a series of short promos linking this ground breaking technology with craftsmen at the top of their game.