Contact Details
    Project Details

    (Brand, Mood, Training, Product, PR, TV Ad, etc)

    Audience

    (Internal or External market? Both? Demographic, Job position, gender)

    Story

    (Does this sit within a wider brand position? Is there a defined narrative in place or is this a bespoke piece of content?)

    Assets
    Channels

    (Broadcast, social media channels, event, internally?)

    Delivery date
    Budget

    (If there is not an allocated budget, we can work out a bespoke quote but it is helpful for production scale)

    Examples/Other information